Mission Nature, when lotteries and institutions join forces for the greater good
Following the “Mission Patrimoine” scratch game dedicated to the preservation of the French heritage, La Française des Jeux has once again teamed up with a public institution to create a game for the greater good. Committed to biodiversity, FDJ launched a scratch game called “Mission Nature” on October 23rd 2023 with the French Office for...
Unveil a new era of lottery excitement with EuroDreams
In today’s digital age, players have developed new expectations for online lottery experiences, fueling the growth of instant games. As a result, draw games have seen less innovation, but EuroDreams aims to fill just this gap. Launched by La Française des Jeux on October 30, 2023, this forward-thinking release shakes up the lottery world for...
Deal or No Deal, the ultimate omni-channel gaming experience
Due to the pervasiveness of digital in everyday life, consumers are now accustomed to engaging with brands and products across multiple touchpoints and moving seamlessly between them. Providing players with a consistent gaming experience across all channels has therefore become essential to maintaining high levels of engagement. With the launch last week of an Instant...
Sit at a virtual card table with As de Coeur
Card game fans will be thrilled to learn that La Française des Jeux recently reissued As de Coeur, a popular game launched in June 2022. This scratch game, available both online and at retail points, brings the simple and refined atmosphere of a card table to life. Let’s explore the game’s unique features below. Providing...
Prolong the summer fun with Instant Grill
Already missing the bright summer days? Bring back the scent of a barbecue with friends by discovering Instant Grill, a summer exclusive game from La Française des Jeux launched at the end of July 2023. Part of the Illiko® instant range of scratch cards, this game has a mouth-watering design that exemplifies seasonal animations, leaving...
Back to the 80’s with Club Color instant scratch-off
Club Color, one of the latest Illiko® scratch cards from La Française des Jeux, is an example of a game off the beaten track. Far from traditional lottery codes, it exploits the theme of the 1980s to transport players into a retro universe of its own. Disco balls, lollipops, neon colors, … a wide array...
Preserving the French heritage with Mission Patrimoine 2023
Since 2017, La Française des Jeux has launched lottery games in which part of the winnings is donated to the Fondation du Patrimoine, whose mission is to preserve and restore French monuments. With this in mind, the “Mission Patrimoine” games have been launched every year since 2018, both at points of sale and online. The...
Discover Star Booster, at the crossroads of all game types
Inspired by the popular Illiko® Cash game, Star Booster is the latest game in La Française des Jeux’s online exclusive range. Its uniqueness lies in its ability to combine the strengths of different types of lottery mechanics. Let’s explore what these are below: The power of numbers from draw games Star Booster uses the appeal...
One Night Wheel, multiple gaming dimensions
In the ever-evolving landscape of online gaming, the latest addition to FDJ’s Illiko® instant games category has succeeded in capturing the attention of players. Developed by LEIA (Lotteries Entertainment Innovation Alliance – https://www.leia.no/ ) and based on a popular lottery concept, Night Wheel manages to keep players hooked with its elaborate gameplay. Let’s dive into...
Instant Loto, the pathway to online player conversion
As the digital era continues to shape entertainment offerings, traditional lotteries are undergoing a profound transformation, seeking new ways to recruit players online. At the forefront of innovation, La Française des Jeux releases hit games carefully designed to drive e-conversion such as “Instant Loto”, which successfully adapts the familiar appeal of the Loto game to...
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